Ahi Shanghai Pop-up – November 2025

Tribal Brands Asia delivered a month-long, sold-out Ahi Shanghai pop-up at W Shanghai, bringing Chef Ben Bayly’s acclaimed Ahi Auckland to China for the first time. Timed alongside CIIE, the activation featured major industry events, premium New Zealand produce, immersive design, and high-profile guests, generating significant media attention and reinforcing New Zealand’s positioning in the Chinese premium food and beverage market.